{"id":92366,"date":"2026-01-20T11:02:19","date_gmt":"2026-01-20T10:02:19","guid":{"rendered":"https:\/\/gojuteinternational.com\/article-de-blog\/non-classifiee\/elementor-92346\/"},"modified":"2026-01-20T11:09:32","modified_gmt":"2026-01-20T10:09:32","slug":"elementor-92346","status":"publish","type":"post","link":"https:\/\/gojuteinternational.com\/fr\/etude-de-cas\/elementor-92346\/","title":{"rendered":"Islande"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"92366\" class=\"elementor elementor-92366 elementor-92346\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ebddb1a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ebddb1a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-f8bfabe\" data-id=\"f8bfabe\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e693c3c elementor-widget elementor-widget-image\" data-id=\"e693c3c\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 20-12-2023 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"800\" src=\"https:\/\/gojuteinternational.com\/wp-content\/uploads\/2026\/01\/Iceland.jpg\" class=\"attachment-large size-large wp-image-92348\" alt=\"\" srcset=\"https:\/\/gojuteinternational.com\/wp-content\/uploads\/2026\/01\/Iceland.jpg 1000w, https:\/\/gojuteinternational.com\/wp-content\/uploads\/2026\/01\/Iceland-300x300.jpg 300w, https:\/\/gojuteinternational.com\/wp-content\/uploads\/2026\/01\/Iceland-150x150.jpg 150w, https:\/\/gojuteinternational.com\/wp-content\/uploads\/2026\/01\/Iceland-768x768.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-8a3296c\" data-id=\"8a3296c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e8ecd67 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"e8ecd67\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 20-12-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h5 class=\"elementor-heading-title elementor-size-default\">Islande<\/h5>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c9a0fd7 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"c9a0fd7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.18.0 - 20-12-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Dans le cadre de son engagement environnemental, Iceland Foods a d\u00e9velopp\u00e9 un sac \u00e0 provisions en jute de premi\u00e8re qualit\u00e9, cr\u00e9ant ainsi un sac r\u00e9utilisable que les clients souhaitaient activement utiliser tout en renfor\u00e7ant les r\u00e9f\u00e9rences durables du d\u00e9taillant.<\/p>\n<p>La cha\u00eene de supermarch\u00e9s britannique s&rsquo;\u00e9tait forg\u00e9 une solide r\u00e9putation en mati\u00e8re d&rsquo;action environnementale, devenant le premier grand d\u00e9taillant du Royaume-Uni \u00e0 s&rsquo;engager \u00e0 \u00e9liminer les emballages en plastique des produits de sa propre marque. Cependant, le march\u00e9 plus large des sacs r\u00e9utilisables \u00e9tait satur\u00e9 de sacs oubliables que les consommateurs accumulaient mais utilisaient rarement. <\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c1098b2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c1098b2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9475dac\" data-id=\"9475dac\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c3e8cab elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"c3e8cab\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>L&rsquo;Islande avait besoin d&rsquo;un produit distinctif qui justifierait l&rsquo;achat tout en repr\u00e9sentant de mani\u00e8re authentique les valeurs de l&rsquo;entreprise et en faisant office de sac \u00e0 provisions.<\/p>\n<p>La solution a consist\u00e9 en un sac en jute soigneusement con\u00e7u, dot\u00e9 de poign\u00e9es souples de luxe en mati\u00e8re naturelle, confortables \u00e0 porter m\u00eame lorsqu&rsquo;elles sont enti\u00e8rement charg\u00e9es. Iceland a utilis\u00e9 toutes les surfaces avec une impression en trois couleurs sur le devant, le dos et les panneaux lat\u00e9raux, cr\u00e9ant un effet visuel enveloppant qui maximise l&rsquo;espace pour la marque et les messages. Chaque sac est accompagn\u00e9 d&rsquo;une \u00e9tiquette pivotante, parfaite pour faciliter l&rsquo;achat.  <\/p>\n<p>Les r\u00e9sultats ont d\u00e9montr\u00e9 l&rsquo;app\u00e9tit des consommateurs pour des produits durables de qualit\u00e9. Les enqu\u00eates men\u00e9es apr\u00e8s l&rsquo;achat ont r\u00e9v\u00e9l\u00e9 des taux \u00e9lev\u00e9s d&rsquo;utilisation r\u00e9guli\u00e8re. Gr\u00e2ce \u00e0 leur design distinctif, les sacs Iceland sont devenus tr\u00e8s visibles dans les communaut\u00e9s du Royaume-Uni, \u00e9tendant la visibilit\u00e9 de la marque bien au-del\u00e0 des magasins Iceland. Les sacs ont permis d&rsquo;\u00e9liminer une grande partie de la consommation de plastique \u00e0 usage unique, chacun d&rsquo;entre eux rempla\u00e7ant de nombreux sacs en plastique au cours de sa dur\u00e9e de vie. Le suivi de la marque a montr\u00e9 que les clients percevaient davantage l&rsquo;Islande comme une entreprise respectueuse de l&rsquo;environnement.    <\/p>\n<p>Le sac en jute de premi\u00e8re qualit\u00e9 d&rsquo;Iceland d\u00e9montre que le d\u00e9veloppement durable et le succ\u00e8s commercial vont de pair lorsque les entreprises investissent dans un design de qualit\u00e9 et une pr\u00e9sentation soign\u00e9e. Les poign\u00e9es souples de luxe en mati\u00e8re naturelle, l&rsquo;impression en trois couleurs sur toutes les surfaces, y compris les panneaux lat\u00e9raux, et les \u00e9tiquettes pivotantes parfaites pour faciliter l&rsquo;achat ont transform\u00e9 un simple sac \u00e0 provisions en un article d\u00e9sirable que les clients \u00e9taient fiers d&rsquo;exhiber, renfor\u00e7ant ainsi les r\u00e9f\u00e9rences environnementales de l&rsquo;Islande par une action tangible. <\/p>\n<p>Vous souhaitez cr\u00e9er votre propre marchandise durable, utilisable \u00e0 l&rsquo;infini par vos clients ?  <\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc743b8 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"cc743b8\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-xl\" href=\"\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-text\">COMMENCEZ D\u00c8S AUJOURD'HUI VOTRE VOYAGE EN SAC !<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Islande Dans le cadre de son engagement environnemental, Iceland Foods a d\u00e9velopp\u00e9 un sac \u00e0 provisions en jute de premi\u00e8re qualit\u00e9, cr\u00e9ant ainsi un sac r\u00e9utilisable que les clients souhaitaient activement utiliser tout en renfor\u00e7ant les r\u00e9f\u00e9rences durables du d\u00e9taillant. La cha\u00eene de supermarch\u00e9s britannique s&rsquo;\u00e9tait forg\u00e9 une solide r\u00e9putation en mati\u00e8re d&rsquo;action environnementale, devenant [&hellip;]<\/p>\n","protected":false},"author":6996,"featured_media":92348,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"content-type":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[479,492],"tags":[],"class_list":["post-92366","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-etude-de-cas","category-vente-au-detail"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Islande - GoJute International<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/gojuteinternational.com\/fr\/etude-de-cas\/elementor-92346\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Islande - GoJute International\" \/>\n<meta property=\"og:description\" content=\"Islande Dans le cadre de son engagement environnemental, Iceland Foods a d\u00e9velopp\u00e9 un sac \u00e0 provisions en jute de premi\u00e8re qualit\u00e9, cr\u00e9ant ainsi un sac r\u00e9utilisable que les clients souhaitaient activement utiliser tout en renfor\u00e7ant les r\u00e9f\u00e9rences durables du d\u00e9taillant. 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