Cottage Delights
Cottage Delight, the premium British food gifting company renowned for their artisanal preserves, chutneys, and gourmet hampers, needed packaging solutions that matched the quality and craftsmanship of their products. As a brand built on tradition, sustainability, and exceptional presentation, they required bags that would elevate the customer experience while reflecting their commitment to environmental responsibility. They needed a partner who could deliver bespoke creations that embodied Cottage Delight’s values.
GoJute approached this partnership collaboratively, working closely with Cottage Delight to understand their exact vision. Through detailed consultation about materials, design aesthetics, and brand positioning, GoJute developed a completely bespoke solution.
The foundation was juco fabric—a sophisticated blend of 75% jute and 25% cotton. This material combined jute’s natural sustainability and distinctive texture with cotton’s softness and durability, creating bags that felt premium while communicating environmental consciousness to customers who valued both quality and responsible sourcing.
What distinguished these bags was the fine 14/15 weave. GoJute understood that Cottage Delight needed refinement rather than rustic coarseness. The tight weave created a smooth, sophisticated surface that elevated the material to a luxurious one, perfectly matching the premium positioning of Cottage Delight’s gourmet offerings.
The structural design featured lined jute fabric side panels and a base, adding aesthetic appeal and practical durability. These reinforced areas ensured that bags could safely carry glass jars and bottles without compromising their shape, while the lining protected the products and maintained the natural jute aesthetic externally.
The luxury padded handles made from soft cotton proved most distinctive. GoJute recognized that handle comfort directly impacts customer experience. When customers carried premium products, the bags needed to feel comfortable even with heavier loads. The padded cotton handles delivered exceptional comfort while adding tactile luxury that reinforced Cottage Delight’s premium positioning.
The truly collaborative aspect emerged in how GoJute worked with Cottage Delight’s materials and artwork to achieve their bespoke desired design. Rather than constraining the brand to standard templates, GoJute engaged in detailed discussions about colour palettes, logo placement, and aesthetic vision. They provided material samples, tested printing techniques on juco fabric, and refined designs through iterations until achieving exactly what Cottage Delight envisioned.
Ready to create the perfect marketing takeaway for your customers as a gift or giveaway?