Yeo Valley Fest is a new festival that started last year in the fields of Chew Magna and has grown leaps and bounds.

It’s an event with ethical farming at its heart. They’ve teamed up with like-minded producers in the area to get the message across about how important is it that Britain can feed its population without resorting to chemicals and pesticides. A very worthy business, message and festival!

This particular design on the cotton tote bag was created by pupils of a local school in a competition. Again, a clever way of interacting with the local community and getting them involved with the festival The front of the bag has the winning children’s design on the front and features the sponsors on the reverse. A great marketing tool at a very popular event.

The bags were given to all festival goers on arrival, a genius advertising product!